See Decisions Happen.
We help marketers and agencies predict outcomes using neuromarketing, saving them time and money on content and campaigns that don't convert.
Technology Used By The World’s Most Advanced Marketers
Marketing Shouldn’t Be A Guessing Game
- Most marketing fails as our brains are ignoring and forgetting machines
- Until now, there hasn’t been a scientific, measurable, cost-effective way to effectively test concepts
- Forgettable creative lost in a sea of sameness
- Scientific testing seemed expensive and impractical
Design More Memorable Experiences.
Visualise Emotional Response
We use neuroscientific tools like neuro headsets to record electrical activity on the scalp that present the macroscopic activity of the surface layer of the brain underneath. This activity is visualised on electroencephalograph (EEG) recordings.
World’s Leading Technology
Our brain is the most complex part of our bodies. Scientists have learned more about the brain in the last 10 years than in all previous centuries because of the accelerating pace of research and the availability of neurotechnology. Learn how YOU can leverage this technology.
Science Based Marketing Decisions
The technology was previously predominantly used by large companies that could afford research teams and studies to make sure they deliver the best award-winning advertisements and campaigns. We are changing that by using neuromarketing tools to test and deliver affordable and actionable insights to the broader market.
Technology That We Utilise
Heat mapping
Eye-tracking AI solution to test visual stimuli - images and video. Used to test assets like ads, digital and physical design and websites, and instantly predict customer attention.
Eye Tracking
Eye tracking allows you to see things from the perspective of consumers. It accurately reveals what grabs attention, what influences purchase behavior, and how consumers engage with your product.
EEG Headsets
The electroencephalography (EEG) sensor has become a prominent sensor in the study of brain activity. Its applications extend from research studies to medical applications and allows us to measure emotional responses to your marketing efforts.
Find out how the technology can help you in your marketing and branding efforts before you launch your next campaign.
How Can Neuromarketing Labs Help?
Branding & Logos
Build brands that engage and delight your audience
Packaging
Select packaging that helps your product be chosen first on the shelf
Websites
Improve ease of use and cognitive load for your audience when using your website
Commercials
Test your commercials for attention, memorability, desire and more.
Social & Display Ads
Test create executions and variations to find campaigns most likely to succeed.
Product Design
Craft products that are a delight to use by literally watching the pleasure sensors in the brain.
Sales Pitches
Understand where your audience fall in love with your product - and when they are bored or confused
Product Demos
Improved conversions by understanding how your audience is responding
Investor Pitches
Understand the precise inflection points that intrigue and excite potential investors
Who Is NeuroMarketing Labs For?
Marketers
Marketers use neuromarketing to test and improve campaigns before they launch to ensure they work before spending thousands on promoting them.
Agencies
Stand out from the crowd and offer your clients the ability to test their designs and marketing efforts, or compare which ones will perform best before you launch.
Business Owners
Make confident decisions by ensuring your content hits the mark before launching. We help you know what content will move an audience to action, so you can save time and put your budget behind the content that matters.
How it works
Register Your Interest
Get in touch and share with us more about your campaign and what you are looking to achieve.
Speak With A Qualified Neuromarketer
Receive a free consultation with a qualified neuromarketer to understand how the technology can be applied to your campaigns to improve the performance, and what insights you can expect
Make Science-Based Marketing Improvements
Test your marketing concepts and creative using neuroscience, and receive actionable insights and recommendations on how to make your marketing more understable, memorable, and persuasive.
Who Are Neuro Marketing Labs?
Neuromarketing Labs helps you discover what is most memorable and desirable by providing deep actionable insights into how your audience emotionally responds to your brand, messaging, and products.
We aim to simplify the lingo and to focus on practical advice marketers need in order to get their ideas to work. We find more cost effective ways to deliver neuroscientific insights to a broader marketing audience so that more companies, agencies and marketers can access the advantage.
Speak with us to test a specific campaign or an entire rebrand.
